Sashay's evolved from owner, Shay Johnson's, image consulting business "Sashay." Shay spent countless hours shopping for specific styles and cuts to compliment her client's body types. After many frustrating shopping trips of not being able to find the right style, or the correct size once she did, it occurred to her if she had her own store she wouldn't have this problem. Not only could she stock the essential wardrobe elements but, now she would have the platform and tools to expand her passion – teaching women which styles work best for their body type – their personal wardrobe formula.
